Serena Williams is far more than one of the greatest athletes in history—she is a global brand, entrepreneur, investor, and cultural icon. With 23 Grand Slam singles titles, a decades-long dominance in tennis, and an ever-expanding portfolio of business ventures, Serena has turned her athletic success into enduring wealth. But exactly how much is Serena Williams worth right now? Is she married to a billionaire? Who’s richer, Serena or her husband? And just how many businesses does she actually own?
This article dives into all of those questions, giving a clear picture of Serena Williams’ net worth, her marriage to Alexis Ohanian, and the empire she continues to build outside of tennis.
Serena Williams Net Worth: The Current Numbers
As of June 2025, Forbes places Serena Williams’ net worth at $350 million. That figure secures her place among the richest self-made women in America. Other outlets, such as Celebrity Net Worth, list her wealth slightly lower at $300 million, but Forbes remains the most widely trusted benchmark.
Serena’s fortune comes from multiple streams:
-
Career Prize Money: Over $95 million, the highest ever for a female athlete.
-
Endorsements & Sponsorships: Deals with Nike, Wilson, Gatorade, Beats, Audemars Piguet, and luxury fashion brands.
-
Business Ventures: Serena owns and co-founded several brands in beauty, fashion, wellness, and media.
-
Venture Capital Investments: Through her firm Serena Ventures, she has invested in over 85 companies, including 14 unicorns.
-
Team Ownership: She holds minority stakes in professional sports teams such as the Miami Dolphins and Los Angeles Golf Club.
This diverse financial portfolio ensures her wealth continues to grow, even after retiring from professional tennis in 2022.
Is Serena Williams Married to a Billionaire?
One of the most common Google searches is: “Is Serena Williams married to a billionaire?”
The answer: No. Serena is married to Alexis Ohanian, co-founder of Reddit and an accomplished tech investor. His net worth is estimated at around $150 million. While impressive, this figure is far from billionaire status. Ohanian may not be a billionaire, but he is certainly financially successful and highly respected in the tech and venture capital world.
Interestingly, despite his own wealth, Ohanian often credits Serena as the more financially savvy partner. Together, they form a power couple where influence, wealth, and entrepreneurship blend seamlessly.
Who’s Richer, Serena or Her Husband?
When comparing the couple’s net worths, Serena Williams is significantly richer than Alexis Ohanian.
-
Serena Williams: ~$350 million (Forbes 2025)
-
Alexis Ohanian: ~$150 million (Wikipedia and financial outlets)
This means Serena is worth more than double her husband. The contrast also highlights Serena’s remarkable achievements beyond tennis. While Ohanian built his fortune in tech and venture capital, Serena leveraged her sports career to build a multi-industry business empire.
How Many Businesses Does Serena Williams Own?
Serena Williams isn’t just an athlete who endorses products—she builds and owns businesses. She has a growing empire that spans beauty, wellness, fashion, media, and sports ownership.
1. Wyn Beauty
Launched in April 2024, Wyn Beauty is Serena’s cosmetics brand sold at Ulta Beauty stores nationwide. The brand focuses on inclusive shades and performance-ready products, blending Serena’s on-court intensity with everyday beauty.
2. Will Perform
Introduced in December 2022, Will Perform is a performance-care line offering topical pain relief, muscle recovery balms, and wellness products. It was co-founded by Serena alongside industry veterans.
3. Serena Williams Jewelry
Serena owns her own fine jewelry brand, offering collections inspired by empowerment, confidence, and her personal style.
4. S by Serena
A fashion line focusing on bold, body-positive apparel, S by Serena continues her influence in the clothing industry.
5. 926 Productions
Her film and TV production company, 926 Productions, develops and produces multimedia projects, further extending her presence into Hollywood.
6. Team Ownership Stakes
-
Miami Dolphins (NFL): Serena and Venus became the first Black women to hold an ownership stake in an NFL team back in 2009.
-
Los Angeles Golf Club (TGL): Co-owned with Alexis Ohanian and Venus Williams, the team competes in the new Tiger Woods–Rory McIlroy–backed golf league.
7. Serena Ventures
Perhaps her most powerful business tool, Serena Ventures is her venture capital firm founded in 2015. It has backed over 85 companies, ranging from fintech to health and wellness, with 14 of them reaching unicorn status. Companies in her portfolio include Coinbase, MasterClass, and Daily Harvest.
In summary: Serena Williams can be said to own or co-own at least five consumer-facing brands/companies, two professional sports team stakes, and one venture capital firm. Together, these ventures make her not just a sports icon, but a serious business mogul.
Why Serena’s Wealth Matters Beyond Tennis
Serena Williams has consistently spoken about using her platform to inspire and open doors for women, particularly women of color. Through Serena Ventures, she has intentionally invested in startups founded by women and minorities—groups that often struggle to secure venture funding.
Her business empire also reflects a broader shift: athletes no longer rely solely on sports earnings. They build wealth through branding, startups, and investments. Serena, alongside peers like LeBron James and Naomi Osaka, is at the forefront of this new athlete-entrepreneur model.
Future Growth: What’s Next for Serena?
Even though she retired from tennis, Serena’s brand is still rising. With Wyn Beauty expanding, her venture capital firm continuing to back promising startups, and her entertainment projects through 926 Productions, Serena’s net worth is likely to climb in the coming years.
Additionally, her cultural influence keeps her in demand for endorsements and speaking engagements, ensuring steady income streams beyond her owned ventures.
Conclusion
So, how much is Serena Williams worth right now? The best current estimate is $350 million.
-
Is she married to a billionaire? No—her husband Alexis Ohanian is worth about $150 million.
-
Who’s richer, Serena or her husband? Serena, by a wide margin.
-
How many businesses does she own? At least five major brands, plus two sports team stakes, and her venture capital firm, Serena Ventures.
From tennis courts to boardrooms, Serena Williams has cemented her status as both a sports legend and a financial powerhouse. Her story illustrates that true greatness extends far beyond athletic achievements—it’s about building legacies, creating opportunities, and inspiring future generations.
As she continues to expand her empire, one thing is certain: Serena Williams’ net worth is only one measure of her impact on the world.
Published on News Zio
